Unfiltered Beginnings: Evie's Story

Jan 21

In the inaugural episode of the Unfiltered Tea with Evie podcast, host Evie Tavares shares her journey from banking to entrepreneurship, detailing her experiences in starting a brand photography business and transitioning to full-time entrepreneurship.

She emphasizes the importance of personal branding, hard work and authenticity in building a successful business while balancing motherhood. Evie also discusses the lessons learned along the way and offers valuable advice for aspiring entrepreneurs.

Takeaways

Evie Tavares is the founder of Evie Tavares branding.
She transitioned from banking to entrepreneurship after becoming a mother.
Evie struggled with postpartum OCD and anxiety during her first maternity leave.
She started dabbling in photography as a hobby before turning it into a business.
Evie learned about business and marketing through podcasts while on maternity leave.
She focused on brand photography after discovering it through a podcast guest.
Evie offered free services to businesses to gain experience and feedback.
She emphasizes the importance of building systems and contracts in business.
Evie quit her part-time job to focus on her growing business in April 2024.
She believes in the value of hard work and authenticity in entrepreneurship.

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